From Zero to Hero: 3 Tips to Make TikTok Travel Videos that Stand Out
Are you sick of scrolling through your feed and seeing the same old posts? Imagine a world where you could share your adventures with millions of people, making them interested and envious.
As a travel agent, you can help your clients make their dream trips come true. And since social media is a key way to reach and talk to potential customers, it’s time to think about expanding your network to TikTok, which is a newer platform.
TikTok has more than 1 billion monthly users, including 80 million in the US. This gives businesses a huge chance to reach a highly sought-after audience. 80% of active TikTok users are younger than 34, making it the perfect place to reach millennials and Gen Zers.
So, if you want to know how to make TikTok travel videos that people will remember, this post is for you. We’ll tell you what to film, how to edit your videos, and how to get as many people to watch them as possible.
So, why don’t you just do it? Let’s start making plans right now to make tiktok travel videos that stand out.
Tips for planning and filming
What's the Scoop?
Think about what you want to say to your audience before you start planning and filming your TikTok travel video. What do you want people to take away from your work? What do you think they might want?
And if you don’t know what to say, stick to the area where you know the most.
Imagine this: A lot of young people use TikTok, and some of them may not have worked with travel agents before or fully understand what they do. If all of your TikTok content is about bookings or the details of your job, it might not be the most interesting or exciting for your audience.
Here’s the good news, though! By adding both fun and useful things to your TikTok travel videos, you can make them more appealing to a wider audience.
For example, you could talk about the five must-have items for a beach trip, travel hacks that everyone should know, or even the shoes you didn’t know you needed. By adding these fun and relatable parts, your followers will probably come to you for more than just booking services.
Get Creative with Your Shots Selection
Try shooting your TikTok travel video from different angles and in different ways to make it stand out. Aerial shots can give you a new view, and time lapses can make things even more exciting. Don’t be afraid to get a little crazy with your shot choices. You never know what might turn out to look great.
Ensure you have good lighting
If you want to improve the lighting and sound in your TikTok travel videos, you can do so with a few simple and inexpensive pieces of equipment.
Changing these parts of your videos can make a big difference in how appealing they are to viewers and help you get more views and more people to interact with them.
And ring lights are one of the easiest and least expensive ways to improve the look of your videos. They are getting more and more popular for making TikTok videos, and for good reason.
Even if you’re filming in a dark room or on an adventure while camping at night, these lights will give you bright, even light. They are also easy to carry around and use, making them a great choice for anyone who wants to get better at TikTok.
Music and Sound Effects – the Key to a Mood Boost
Without sound, a TikTok travel video is like a fish out of water. It just doesn’t work. We all know that the sound is a big part of a TikTok’s success, especially if you’re using a popular audio clip or trying to make something funny.
Also, don’t just think about sound at the end; plan for it from the start. By choosing a song before you start filming and editing, you can make sure that the cuts in the video match the beat perfectly. This will make your TikTok more interesting and fun to watch, which will make it more likely that it will be shared and go viral.
With the right music and sound effects, your video will come to life, whether you want a fast-paced, lively track for a busy city or a calm melody for a beautiful landscape.
Here’s a real-world example of how important music is to every TikTok video:
The people who work at the San Diego Zoo really know how to use TikTok. Even though their cute animals give them a big advantage, it’s their music choices that really make their videos stand out.
In a video about how funny some animals are, for example, they used a remix of the song “Sirtaki (Zorba the Geek)” that went along with the owl’s movements perfectly. TikTok users liked this post a lot—so far, it has over 130,000 likes.
Editing and post-production techniques
Make it Look Good with TikTok Features
Keep it Short and Sweet
TikTok videos are usually between 15 seconds and 60 minutes long, so keep that in mind when you’re editing. You want to be concise and to the point while still making sure you’ve included all the best parts of your video.
Try to think of your TikTok as a snapshot of an experience – you want to give people a taste of what you’ve been up to without overwhelming them with too much information.
Put a Little Personality into It
Finally, don’t be afraid to experiment with graphics and stickers to add context or personality to your TikTok. These elements can help you stand out from the crowd and give your video that extra special something that will make people want to share it and spread the word.
Besides, TikTok also lets you add text overlays to your travel videos, and this is a really useful feature for a couple of reasons!
- Make it Accessible: A lot of people watch videos on their phones without sound – in fact, a Verizon study found that 92% of US consumers do this! So, by adding text captions to your videos, you’re making it easier for everyone to understand what you’re saying, even if they’re watching without audio.
- Boost Your Message: Text captions are also a great way to amplify your message. You can use them to summarize key ideas, highlight important words or phrases like calls-to-action, and generally make your videos more engaging and easy to understand.
Tips for promoting your TikTok travel video
Utilize Relevant Hashtags
Hashtags are a very important part of how your content is ranked on TikTok. They help the TikTok algorithm organize and classify your content, making it easier for users to find. If you want to get people to watch your travel videos on TikTok, you need to know how to use the right hashtags.
You can use the search bar on TikTok to find the best hashtags for your niche. Just type in a keyword that relates to your content, and then tap on the “hashtag” column to see a list of trending hashtags and the number of views videos with those hashtags have gotten.
While hashtags are helpful in boosting your visibility, it’s important not to overuse them. As a general rule, using three to five hashtags per post should be sufficient.
Additionally, it’s advisable to avoid using generic hashtags, as the competition for them is extremely high.
Examples of such hashtags include #FYP and #for you, which have accumulated a combined total of 37 trillion views.
Collaborate with Other TikTok Users or Influencers
When looking for TikTok influencers to work with, it’s important to make sure they have something to do with your travel niche. This will make sure that the right people see your video.
If you’re new to TikTok and you don’t have many followers, don’t give up. Getting to know people who you might want to work with takes time and effort.
Start by following the people you want to work with and talking to them. Find out what they like and how they do things.
As your following grows, reach out to them with an offer to work together. This could be a great way for both of them to reach more people and get more attention.
Share Your Video on Social Media Platforms and on Your Travel Website
You can increase your chances of going viral by sharing your TikTok videos on other social media sites and on your travel website.
Because of TikTok, short, interesting videos are now all the rage on social media, especially on platforms like Instagram and Facebook.
By doing this, you help your travel business make its content more visible and get people to come back to its TikTok channel.
This makes more people see your content, which makes it more likely that more people will follow your TikTok account and help you become a thought leader in your travel niche.
The bottom line
TikTok is one of the social media apps that is growing the fastest around the world. It is also becoming one of the most popular apps for travelers very quickly. With the ability to make short videos and share them with friends, family, and customers, it’s no wonder that the app has become so popular among travelers.
By using the three tips we’ve given above, you can make travel videos on TikTok that stand out and keep people watching.
First, spend money on high-quality equipment so you can record audio and video that looks and sounds great.
Use hashtags and cross-promote your content to reach and be seen by more people.
Lastly, be creative, tell a story, and have fun. These are the things you need to do to make TikTok travel videos that people will remember.
We hope you enjoyed our blog post about how to make unforgettable TikTok travel videos! We hope you can make a fun and interesting video that makes you stand out.
Please don’t hesitate to contact us at Traveler if you have any questions or comments about WordPress Travel theme plus TikTok. We appreciate you reading!
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